New for 2026 · Senior-led · Measurement-first
Topic Hatch is a senior-led startup that instruments your funnel first, then runs demand generation, paid media, SEO and automation against one number: qualified pipeline. Month-to-month terms, one team, no black boxes.
Founded in 2026 · Working remotely with B2B teams worldwide · No long-term lock-in
Channels we work in
We do not try to be everywhere. We choose the mix your market responds to, then measure each channel on the same qualified-pipeline standard.
What we do
Each service stands on its own, but they are designed to fit together. Most clients start with two or three and expand as the data justifies it.
Full funnel
A coordinated engine that creates awareness, captures intent and hands sales opportunities it can actually work.
Search & paid
Search, shopping and retargeting tuned to cost-per-qualified-lead, with creative and bids managed together.
Organic
Technical foundations, topical content and answer-engine optimisation so buyers find you on Google and in AI answers.
Automation
Clean data, sensible lifecycle stages and practical AI agents that remove the manual work from your funnel.
Website
Fast, accessible sites and conversion experiments that turn more of your existing traffic into conversations.
Pipeline
Offer design, capture and routing built around the leads your team considers qualified, not raw form fills.
How we will measure success
We are a 2026 startup, so we will not quote results we have not earned. Here are the metric types we set up and report on for every client, defined in plain language and agreed before work starts.
We track spend against leads your team accepts, so cheap-but-junk volume never looks like a win.
The handoff between marketing and sales is measured explicitly, with agreed definitions written down.
We report the value of opportunities your funnel sourced or influenced, not just form submissions.
Where leads stall, by stage and source, so we can fix the leak instead of buying more traffic.
Rankings plus how often your brand is cited by AI assistants and answer engines for priority questions.
Because the honest test of B2B marketing is whether clients stay and grow with you.
Want the exact definitions and event list? See our measurement framework and the launch goals we are publishing for our own agency.
Start here
Both are genuinely free and genuinely useful. If you take the plan and run it yourself, that is a fine outcome.
No cost, no obligation
A written plan built from a short diagnostic call and a look at your current funnel.
A working session, not a sales pitch
We review your demand engine live with you and leave you with prioritised, actionable notes.
How we work
No 40-page strategy decks that never ship. We get the foundations right, build in tight loops and keep the revenue conversation honest.
We map your funnel, fix tracking gaps and agree on the definitions of a qualified lead and an opportunity before a single pound or dollar is spent.
We build the pages, campaigns, content and automations that fit your market, wired to the measurement plan so every channel reports to the same standard.
We iterate weekly against cost-per-qualified-lead and pipeline, double down on what works and cut what does not — and show our working every month.
Industries
B2B buyers behave differently by sector. These are the industries we are focusing on first, with sector-specific playbooks.
Product-led signals meet demand capture.
For SaaS and technology teams we connect trial and demo activity to marketing source, then build content and paid programs that reach the right roles at the right accounts. Activation, not just sign-up volume, becomes the number the whole funnel is judged on.
See SaaS & Technology marketingCompliance-aware demand that still converts.
Financial services buyers research quietly and for a long time. We build reviewable, compliant content, credible proof and nurture journeys that keep your firm present through a slow decision, then make the enquiry path effortless when intent spikes.
See Financial Services marketingPractice-area visibility and qualified enquiries.
For law firms, relevance beats reach. We optimise practice-page structure, local visibility and intake experience so the right cases arrive with context, and so your team spends less time filtering out the wrong ones.
See Legal marketingAuthority that turns into proposals.
Consultancies and professional services firms win on trust. We build insight-led content and a measurement layer that shows which topics and touchpoints precede real proposals, so your marketing spend follows evidence rather than instinct.
See Professional Services marketingClear service journeys for anxious buyers.
Healthcare marketing has to be accurate, sensitive and easy to act on. We map service lines to patient questions, tune local visibility and streamline request flows, while keeping every claim defensible.
See Healthcare marketingTechnical demand for long sales cycles.
In manufacturing, buyers need specifications, tolerances and proof before they talk to anyone. We publish the technical depth that earns a shortlist spot, then track quote requests and RFQs back to the content that started them.
See Manufacturing marketingOur values
We are not going to pretend to be a 20-year agency. Here is what we are actually building on.
A small senior team, with the founder close to every account. You get strategists and builders, not a layer of account management between you and the work.
Documented processes, shared definitions and clean data. Good marketing is a system you can inspect, not a series of clever one-offs.
Every decision points at pipeline. We are happy to be judged on whether the work creates qualified opportunities and keeps clients with us.
Founding Client Program
We launched in 2026 and are taking on a deliberately small number of founding clients. You get deeper onboarding, direct access to the founder and preferential pricing, because we would rather grow slowly and prove the work than scale before we have earned it.
From the blog
No recycled listicles. We write about the problems we are solving for clients right now.
Most B2B teams buy traffic before they can attribute it. Here is the short list of events and definitions to set up first.
Read the articleAnswer engines reward structure, clarity and verifiable facts. A practical checklist for the pages that should earn citations.
Read the articleWe are starting in 2026, so we set public launch goals instead of invented case studies. Here is how we will report them.
Read the articleWe started Topic Hatch because B2B teams deserve a marketing partner that shows its working. We would rather publish our own launch goals than borrow someone else's results.
{{FOUNDER_NAME}}Founder & Growth Lead, Topic Hatch
Meet the founderQuestions
If your question is not here, ask it directly — we will answer honestly, even when the answer is no.
We are a B2B digital marketing agency. In practice that means demand generation, paid media, SEO and answer-engine optimisation, landing pages and CRO, plus the RevOps and automation work that makes the whole funnel measurable. We are deliberately more senior and more operational than a traditional agency retainer.
Because you will work directly with senior practitioners, not a rotating junior team, and because our incentives are simple: month-to-month terms and reporting you can check. We would rather earn trust with a small engagement and clear numbers than claim a long track record we do not have yet.
It is our limited early-client offer. Founding clients get extended onboarding, a direct line to the founder, and preferential pricing for as long as the engagement continues. In return we ask for honest feedback and permission to reference the work once it produces real, verifiable results.
Tracking and quick conversion fixes can move within weeks. Paid media typically generates usable data in the first 30 to 45 days. SEO, content and answer-engine visibility compound over months. On every call we will tell you which timeline applies to which channel.
A written plan covering your funnel audit, channel fit, offer and messaging direction, a prioritised 90-day roadmap and a measurement plan with the events we would instrument first. You can run it yourself or with us.
No. Our core retainers are month-to-month with 30 days' notice. Longer commitments are available if you want them, but they are never required.
Google and Microsoft Ads, LinkedIn, Meta and other paid social, HubSpot and common CRMs, GA4, Google Search Console, Looker Studio and the usual tag and consent tooling. Where a tool is missing we build a lightweight integration rather than force a migration.
A small senior team with a named lead for your account. There is no separate account manager layer: the people who plan the work are the people who do it and speak to you about it.
A live dashboard plus a monthly written review that starts with what we learned and what we changed, not a wall of screenshots. Every metric is defined in a shared glossary so marketing and sales use the same words.
Ready when you are
Tell us where your pipeline comes from today. We will show you, in writing, where we would focus first.